Info
Tobi is a brand designer who builds and scales brand identity systems for fast-paced B2B environments. He leads multi-platform creative across web, digital, print, social, email, and executive presentations, ensuring brands stay consistent, clear, and high-performing as teams and demands grow.
With 7+ years of experience, he translates complex business and technical ideas into simple, compelling visual storytelling. He partners closely with marketing, sales, and product to deliver brand systems, scalable templates, and campaign creative that improve adoption, speed, and business results.
Currently
Leading the development of digital media and communications assets that transform complex technical and business concepts into clear, compelling visual narratives across web, presentations, and integrated marketing campaigns.
Experience
2023 - 2025
Design & Communications Lead – Living Spring | PA
- Delivered brand-aligned campaign creative across print, email, social, and presentations.
- Strengthened brand consistency by building reusable templates and improving production standards.
- Collaborated with marketing and project leads to refine messaging and elevate visual storytelling.
- Increased overall engagement by 38 percent through more consistent systems and higher-quality execution.
- Designed email and digital campaign assets that drove a 30 percent increase in open rates and a 25 percent improvement in click-through rates.
- Managed high-volume creative requests with tight deadlines while maintaining brand integrity.
2017 - 2022
Print & Design Business Lead – Print Height | Nigeria
- Produced high-volume corporate and marketing content for print and digital use, ensuring accuracy, consistency, and brand alignment.
- Translated complex creative briefs into clear, structured content and layouts for diverse business clients.
- Coordinated directly with vendors and press operators to ensure production accuracy, color consistency, and on-time delivery.
- Introduced improved design-to-print workflows, reducing revision cycles by 25% and improving overall production efficiency.
- Built a strong foundation in brand governance, precision, and systemized production.
Education
Google – UX/UI Design Certification
August 2025
Bachelor of Science (Accounting)
Equivalent to Business Administration · November 2009
Skills
Design
Technical
Industries
Design Agency
Led multiple client projects end to end, balancing quality, scope, timelines, and budget.
Agritech
Established creative direction and built brand guidelines to improve consistency across channels.
Media & Entertainment
Designed campaign creative and brand assets for digital channels, supporting audience growth and engagement.
Education
Created program and marketing assets that improved clarity, enrollment communication, and brand consistency.
Real Estate
Produced brand identities and marketing collateral across print and digital to support sales and leasing.
Nonprofits
Built trust-forward brands and communication materials that strengthened outreach, fundraising, and community impact.
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